From General Manager
THE JOURNEY OF SUSTAINABLE AND PROFITABLE GROWTH CONTINUES
One of the most successful companies in Turkish natural gas sector, Kayserigaz concluded the year 2016 with success thanks to its strong service competencies and well-structured strategy, continuing its journey to sustainable and profitable growth.
The financial and operational performance we have recorded in a turbulent environment is a result of the seamless and consistent execution of our business plan. Our dedicated team, customers who place their trust in us, and our shareholders who are fully confident in the Turkish market were the main actors in our journey towards attaining our 2016 targets.
EMBRACING CONTINUOUS DEVELOPMENT AS A PRINCIPLE FOR BETTER SERVICE
Keeping a close watch on the sectoral developments in Turkey and across the world, Kayserigaz adopts a proactive approach as it responds to the developing market conditions, changing price equilibrium, and consumer expectations. The company endeavors to shape the future of Kayseri and contribute to the economy of region.
Having delivered numerous innovations in the sector within the last 12 years, Kayserigaz has contributed to the development of Turkish natural gas distribution sector since its foundation. Kayserigaz maintained its assurance to offer recurring customer value in 2016 and continued to be one of the innovative and leading companies in the sector with its performance in service competencies. Receiving positive recognition from the people of Kayseri with its initiatives and services, in 2016 Kayserigaz managed to attain high productivity at each stage of its service and trade processes.
STRIVING TO DELIVER NATURAL GAS TO EVERY HOUSEHOLD IN OUR LICENSE AREA
In 2016, Kayserigaz continued to widen its service region. Throughout the year, the company sustained its investments in the peripheral districts of Kayseri, increasing its subscriber base to 450,000 NIU as of the year-end.
Kayserigaz is fully aware of the risks and the importance associated with its sector while striving to improve the quality of life of the citizens of Kayseri. Kayserigaz recognizes that each link in the service chain, from the supply of reliable and uninterrupted natural gas to fast and straightforward payment services, is important for customer satisfaction. The company works around the clock with 187 Hotline personnel to ensure natural gas supply safety and continuity, and performs an average of 280,000 meter readings per month, through systematically and dedicated efforts that build upon its technological infrastructure. Kayserigaz’s transaction and sales volüm reveal the strength and scale of the company’s service platform.
HEADING TOWARDS THE FUTURE WITH A CORPORATE DIFFERENTIATION STRATEGY
We live in an era of growing importance of Internet and Big Data, fast paced technological development and growth, and rapidly evolving corporate models and business methods.
Kayserigaz responds to this change affecting its customers and employees by adopting the Corporate Differentiation Strategy. With the Differentiation Strategy, Kayserigaz aims to drive a continuous evolution of its corporate structure and business models by developing the capacity to perform the same task with a new method, instead of clinging to routine methods that involve focusing on the same method for improvement. We place our subscribers at the center of everything we do. On the other hand, we are determined to maintain our high levels of customer satisfaction, which stand around 99%, through the implementation of the Differentiation Strategy. We aim to develop customer relations based on enduring loyalty, and strive to reproduce this success by attaining high employee satisfaction and establishing a dynamic work environment.
A COMPANY THAT EMBRACES SUSTAINABILITY
In a changing and globalizing world, sustainability in services and achievements is essential for enterprises. As Kayserigaz, we are aware that sustainability is not a shortterm process. Kayserigaz is an actor that has incorporated sustainability into a corporate culture in all its projects to date. With this in mind, we aim to take swift steps towards our vision of “Becoming a Brand Inspiring the Sector and All Stakeholders” and to continuously build upon the value we provide for our stakeholders. We firmly believe that Kayserigaz will continue this visionary approach in the coming years. Our greatest source of confidence in this belief is the dedicated contributions of Kayserigaz employees, who are the cream of the crop of the industry, the unwavering support of our shareholders, and the strong synergy we established with Kayseri at large.
I would like to take this opportunity to express my gratitude to Kayserigaz employees, shareholders, and the people of Kayseri.
Hasan Yasir Bora
Kayserigaz General Manager